Nutrition is sturdily and rapidly becoming the foremost determinant of health in today's Sars-
Cov-2 and climate change ravaged world. While safe food sustains life, contamination …

Purpose The aim of this study is to examine the role of relational benefits and brand
experience measurements on willingness to pay more (WPM), effects of word of mouth …

The increasing growth of new hotels in the Malaysian domestic market indicates that the
hospitality and tourism industry is growing rapidly. As a result, there will be high competition …

Purpose Although corporate social responsibility (CSR) is one of the essential marketing
activities in the hotel industry, the effect of CSR perception on customer's revisit intention …

The spread of COVID-19 and large-scale travel restrictions has caused serious damage to
the global tourism industry. Tourists pay additional attention to public health services and …

Purpose Studies in hospitality and tourism have seldom investigated the role of employee
commitment to building customers' attitudinal loyalty. This study examines the impact of …

Purpose B&B stays have enjoyed popularity in China over recent decades. This study
examines the impacts of the three dimensions of tourist experiential quality on the perceived …

This study examines the ridesharing services in a developing economy, with the aim of
revealing the factors influencing passengers' satisfaction and loyalty. This study is important …

The purpose of the study was to investigate the effects of service quality and customer
satisfaction on customers' loyalty in the hospitality industry in Cape Coast, Ghana …

Prompted by the severe effects of the COVID-19 pandemic on Taiwan's cruise industry, this
research aims to explore the potential role of corporate social responsibility (CSR) …