Drawing on uncertainty theory, this study examines how to boost travel intention by
analyzing the impacts of uncertainty on the effectiveness of destination marketing messages …

Online customer reviews, as customer experience sharing, contain multiple dimensions of
information that have rarely been systematically examined in prior research. Drawing from …

Tourist destinations are increasingly affected by travel-related information shared through
social media. Drawing on dual-process theories on how individuals process information, this …

Promoting Well-being is one of United Nations' sustainable development goals and it also
attracts increasing attentions in tourism research. Based on the stereotype content model …

Today's destinations are gradually moving toward linguistic diversity to help tourists obtain a
better experience. Accordingly, using diverse languages is developing as a noteworthy …

Internal crisis communication is a critical yet understudied component in crisis management
in tourism and hospitality management. Guided by the language expectancy theory, this …

The power of words: driving online consumer engagement in Fintech | Emerald Insight Books
and journals Case studies Expert Briefings Open Access Publish with us Advanced search The …

Stories are a powerful tool for enhancing tourism. However, the factors that contribute to
effective destination storytelling are poorly understood. Hence, this study investigates how …

Consumers usually endorse tourism products differently when sharing positive electronic
word-of-mouth (eWOM). This research examines the relative persuasiveness of two …

Abstract The coronavirus disease 2019 (COVID-19) causes tremendous damages to the
world, including threats to human's health and daily activities. Most industries have been …