How positive do testimonials on a restaurant website need to be? Impact of positivity of testimonial reviews on customers' decision-making
This research aims to examine the impact of the positivity of testimonial reviews on
customers' decision-making to address conflicting views about testimonial review strategy of …
customers' decision-making to address conflicting views about testimonial review strategy of …
Investigating the persuasive effects of testimonials on the acceptance of digital stress management trainings among university students and underlying mechanisms: a …
J Apolinário-Hagen, L Fritsche, J Wopperer… - Frontiers in …, 2021 - frontiersin.org
Objective: This experiment aims to investigate the influence of narrative information varying
in the degree of perceived similarity and source credibility in supplemented testimonials on …
in the degree of perceived similarity and source credibility in supplemented testimonials on …
Advertising and general dental practice: how compliant are practice websites in Australia with legal requirements?
ABSTRACT Background The Australian Health Practitioner Regulation Agency (AHPRA)
requires general dental practitioners (GDPs) to agree to regulatory advertising guidelines on …
requires general dental practitioners (GDPs) to agree to regulatory advertising guidelines on …
Mercadotecnia social en la salud en tiempos de COVID-19
GAR Santoyo, BJ López… - FACE: Revista de la …, 2021 - revistas.unipamplona.edu.co
Actualmente, las empresas y los gobiernos enfrentan serios problemas ocasionados por la
pandemia del COVID-19, especialmente, el sector salud y el consumidor sanitario. Así …
pandemia del COVID-19, especialmente, el sector salud y el consumidor sanitario. Así …
Assessment of the quality and accuracy of information contained within the websites of marketed orthodontic products: a cross-sectional investigation
Objectives To assess the quality and accuracy of information contained within the websites
of providers of marketed orthodontic products. Materials and Methods Twenty-one websites …
of providers of marketed orthodontic products. Materials and Methods Twenty-one websites …
The'five star'fallacy: an analysis of online reviews and testimonials of dental practices in Northern England
CC Donnell, LF Iafrate, SW Worthington - British Dental Journal, 2022 - nature.com
Aims and objectives To develop a greater understanding of how dental practices in the UK
utilise and promote patient reviews and testimonials. To compare and contrast the star …
utilise and promote patient reviews and testimonials. To compare and contrast the star …
Investigating information needs and preferences regarding digital mental health services among medical and psychology students in Germany: A qualitative study
P Braun, AK Schwientek, P Angerer… - Digital …, 2023 - journals.sagepub.com
Background Since 2020, physicians and psychotherapists in Germany can prescribe digital
mental health services (dMHSs). However, even future healthcare professionals (HCPs) …
mental health services (dMHSs). However, even future healthcare professionals (HCPs) …
Factors that influence the scope of practice of the chiropractic profession in Australia: a thematic analysis
Scope of practice has been defined as the activities that an individual health care
practitioner is allowed to undertake within a specific profession. The chiropractic profession …
practitioner is allowed to undertake within a specific profession. The chiropractic profession …
Innovation, advertising, personal selling, and sustainability in the industries massively benefited from major public health emergencies: paradoxical evidence from …
G Xie, C Zhang, Q Fang, X Tang, Y Zhang - Frontiers in Public Health, 2023 - frontiersin.org
Background While major public health emergencies have severe socio-economic impacts,
they may also present many opportunities for certain industries. For these industries that …
they may also present many opportunities for certain industries. For these industries that …
Perceptions of service quality in Victorian public dental clinics using Google patient reviews
B Feng, JS Park, J Lee, M Tennant… - Australian Health …, 2022 - CSIRO Publishing
Objectives Using Google online reviews, this study investigated why patients were satisfied
or dissatisfied with their public dental clinic in Victoria, Australia. Methods This mixed …
or dissatisfied with their public dental clinic in Victoria, Australia. Methods This mixed …