How positive do testimonials on a restaurant website need to be? Impact of positivity of testimonial reviews on customers' decision-making

S Shin, HH Shin, J Gim - International Journal of Hospitality Management, 2023 - Elsevier
This research aims to examine the impact of the positivity of testimonial reviews on
customers' decision-making to address conflicting views about testimonial review strategy of …

Investigating the persuasive effects of testimonials on the acceptance of digital stress management trainings among university students and underlying mechanisms: a …

J Apolinário-Hagen, L Fritsche, J Wopperer… - Frontiers in …, 2021 - frontiersin.org
Objective: This experiment aims to investigate the influence of narrative information varying
in the degree of perceived similarity and source credibility in supplemented testimonials on …

Advertising and general dental practice: how compliant are practice websites in Australia with legal requirements?

ED Jensen, S Sethi, BF Poirier… - Australian Dental …, 2023 - Wiley Online Library
ABSTRACT Background The Australian Health Practitioner Regulation Agency (AHPRA)
requires general dental practitioners (GDPs) to agree to regulatory advertising guidelines on …

Mercadotecnia social en la salud en tiempos de COVID-19

GAR Santoyo, BJ López… - FACE: Revista de la …, 2021 - revistas.unipamplona.edu.co
Actualmente, las empresas y los gobiernos enfrentan serios problemas ocasionados por la
pandemia del COVID-19, especialmente, el sector salud y el consumidor sanitario. Así …

Assessment of the quality and accuracy of information contained within the websites of marketed orthodontic products: a cross-sectional investigation

MJ Meade, S Jensen, X Ju, D Hunter… - The Angle …, 2024 - meridian.allenpress.com
Objectives To assess the quality and accuracy of information contained within the websites
of providers of marketed orthodontic products. Materials and Methods Twenty-one websites …

The'five star'fallacy: an analysis of online reviews and testimonials of dental practices in Northern England

CC Donnell, LF Iafrate, SW Worthington - British Dental Journal, 2022 - nature.com
Aims and objectives To develop a greater understanding of how dental practices in the UK
utilise and promote patient reviews and testimonials. To compare and contrast the star …

Investigating information needs and preferences regarding digital mental health services among medical and psychology students in Germany: A qualitative study

P Braun, AK Schwientek, P Angerer… - Digital …, 2023 - journals.sagepub.com
Background Since 2020, physicians and psychotherapists in Germany can prescribe digital
mental health services (dMHSs). However, even future healthcare professionals (HCPs) …

Factors that influence the scope of practice of the chiropractic profession in Australia: a thematic analysis

D Wiggins, A Downie, R Engel, S Grace… - Chiropractic & manual …, 2024 - Springer
Scope of practice has been defined as the activities that an individual health care
practitioner is allowed to undertake within a specific profession. The chiropractic profession …

Innovation, advertising, personal selling, and sustainability in the industries massively benefited from major public health emergencies: paradoxical evidence from …

G Xie, C Zhang, Q Fang, X Tang, Y Zhang - Frontiers in Public Health, 2023 - frontiersin.org
Background While major public health emergencies have severe socio-economic impacts,
they may also present many opportunities for certain industries. For these industries that …

Perceptions of service quality in Victorian public dental clinics using Google patient reviews

B Feng, JS Park, J Lee, M Tennant… - Australian Health …, 2022 - CSIRO Publishing
Objectives Using Google online reviews, this study investigated why patients were satisfied
or dissatisfied with their public dental clinic in Victoria, Australia. Methods This mixed …