Business Metaphors. A Case Study of Peugeot Advertisements in Different Languages

T Popescu - The Journal of Linguistic and Intercultural …, 2012 - search.proquest.com
This paper aims at analysing the way in which figurative language, namely business
metaphors are different or similar in six languages: Romanian, English, French, Spanish …

[PDF][PDF] Translation of metaphors and idioms–mission impossible

T Popescu - JoLIE, 2015 - academia.edu
The aim of this paper is to present the findings of an experiment with MA students in English
Philology, carried out during the translations class included in their academic curriculum …

Developing business students' linguistic and intercultural competence through the understanding of business metaphors

C Herteg, T Popescu - Procedia-Social and Behavioral Sciences, 2013 - Elsevier
Business students are not fully aware of the intrinsic relation between language and culture,
applied to business language genre. Business English language as a genre in itself has …

[PDF][PDF] Business metaphors explained

T Popescu - Universals and variants of English and Romanian …, 2015 - ebooks.ub.rug.nl
Business metaphors explained… or how it all started. The whole idea of the current project
took shape about four years ago, as a result of the numerous studies and sustained …

Developing Students 'Intercultural and Collocational Competence Through Analysing the Business Press. A Corpus-based Pedagogic Experiment among Romanian …

C Herţeg, T Popescu - Procedia-Social and Behavioral Sciences, 2013 - Elsevier
EFL students, especially those who have reached an upper-intermediate to advanced level,
have the tendency of learning a foreign language as a system per se, often without paying …

[PDF][PDF] Money and money-related metaphors in business English

C Herteg - International Conference 5th World Conference on …, 2015 - academia.edu
The paper deals with the metaphorical aspect of business and economic texts with special
focus on money metaphors. According to cognitive linguistic approach metaphors are …

[图书][B] Collocations and other lexical combinations in Spanish: Theoretical, Lexicographical and Applied Perspectives

ST Castells, EB Gallen - 2016 - taylorfrancis.com
This edited collection presents the state of the art in research related to lexical combinations
and their restrictions in Spanish from a variety of theoretical approaches, ranging from …

Teaching business English vocabulary. A corpus-based approach

MC Herțeg - Annales Universitatis Apulensis. Series Philologica, 2013 - ceeol.com
Almost any area of linguistics can be studied from a use perspective and the corpus-based
approach provides tools and methods that are effective for such investigations. A corpus …

[图书][B] Dicționar terminologic de afaceri englez–român= English-Romanian dictionary of business terminology

T Popescu - 2017 - ebooks.ub.rug.nl
The current dictionary is the result of twenty years of teaching and researching English for
Specific Purposes, translating and interpreting in the field of business, banking and finance …

[PDF][PDF] Collocations and Other Lexical Combinations in Spanish

S Torner, E Bernal - researchgate.net
In this chapter, we provide an overview of one of the theoretical frameworks that encode the
selectional constraints in the lexicon, the Generative Lexicon theory. We will review the …