Putting engagement in its PRoper place: State of the field, definition and model of engagement in public relations
GS Dhanesh - Public Relations Review, 2017 - Elsevier
Although engagement has been a catchword in public relations practice and theory for over
a decade, the term has been applied rather loosely to imply any form of communicative …
a decade, the term has been applied rather loosely to imply any form of communicative …
An empirical test of signalling theory
Purpose This study aims to support and extend signalling theory because of information
asymmetry. This study also aims to answer the call to further negative signalling and explore …
asymmetry. This study also aims to answer the call to further negative signalling and explore …
Toward a theory of social engagement
KA Johnston - The handbook of communication engagement, 2018 - Wiley Online Library
Engagement is a socially responsive approach to communication practice with outcomes
aligned with individual, community, civic, and institutional benefits. While scholarship to date …
aligned with individual, community, civic, and institutional benefits. While scholarship to date …
Participatory Action Research (PAR) Model for Developing A Tourism Village in Indonesia
VSD Soedarwo, IR Fuadiputra… - Journal of Local …, 2022 - ejournal.umm.ac.id
Abstract The Participatory Action Research (PAR) Model is not only referred to as a research
method but is also referred to as an approach to community empowerment and …
method but is also referred to as an approach to community empowerment and …
Examining the role of sense of community: Linking local government public relationships and community-building
M Kim, M Cho - Public Relations Review, 2019 - Elsevier
This study examines the relationship between factors central to community building,
including local government-public relationships, sense of community, positive Word-of …
including local government-public relationships, sense of community, positive Word-of …
Corporate social responsibility (CSR) practices of the largest seafood suppliers in the wild capture fisheries sector: From vision to action
Corporate social responsibility (CSR) in the seafood industry is on the rise. Because of
increasing public awareness and non-governmental organization (NGO) campaigns …
increasing public awareness and non-governmental organization (NGO) campaigns …
Strategies to drive interactivity and digital engagement: a practitioners' perspective
SC Tong, FFY Chan - Journal of Research in Interactive Marketing, 2023 - emerald.com
Purpose With the growing popularity of digital engagement, this study explores the
interrelationships among digital engagement, interactivity and engagement strategies from …
interrelationships among digital engagement, interactivity and engagement strategies from …
Community wealth building or local authority rhetoric?
ME Redwood, AMJ Smith, A Steiner… - Local …, 2022 - journals.sagepub.com
We examine the principles, purpose and practice of Community Wealth Building (CWB). Our
case study, located in the UK, involves a Local Authority (LA), local community groups and …
case study, located in the UK, involves a Local Authority (LA), local community groups and …
Evaluation of community engagement for resilience outcomes: A pre-engagement approach
Recent disasters have placed enormous pressure on communities to be more resilient.
Community resilience encompasses a range of structural, economic, and social dimensions …
Community resilience encompasses a range of structural, economic, and social dimensions …
Development communication for youth empowerment in Indonesia's renewable energy projects
IN Ratriyana, LD Setiawan… - Asian Journal of …, 2022 - Taylor & Francis
This study examines the use of development communication for youth empowerment in
renewable energy projects in Indonesia. During development, youths can be agents of …
renewable energy projects in Indonesia. During development, youths can be agents of …