Dampak respon emosi terhadap kecenderungan perilaku pembelian impulsif konsumen online dengan sumberdaya yang dikeluakan dan orientasi belanja sebagai …
H Semuel - Jurnal Manajemen dan kewirausahaan, 2006 - jurnalmanajemen.petra.ac.id
This research has an aim of examining the influence of emotional responses towards the
impulsive buying behavior tendency from the online consumers, as a result of direct …
impulsive buying behavior tendency from the online consumers, as a result of direct …
Pengaruh stimulus media iklan, uang saku, usia, dan gender terhadap kecenderungan perilaku pembelian impulsif (studi kasus produk pariwisata)
H Semuel - Jurnal Manajemen Pemasaran, 2007 - jurnalpemasaran.petra.ac.id
The aim of this reseach is to test the effect of advertising stimulus through audiovisual media,
picture animation, online text and offline text, student's pocket money, age and gender on …
picture animation, online text and offline text, student's pocket money, age and gender on …
Analisis pengaruh display produk, promosi below The line, dan emosi positif terhadap keputusan Pembelian impulsif pada sriratu departement store
AD I'sana, R Nugraheni - Diponegoro Journal of Management, 2013 - ejournal3.undip.ac.id
decrease. And then some company make a new strategy to adapt with the change of market.
One of strategy was to increase the unplanned purchasing/impulse buying. Unplanned …
One of strategy was to increase the unplanned purchasing/impulse buying. Unplanned …
Insights into Customer Financial Behavior: Exploring the Influence of Digital Financial Literacy
W Abdallah, F Tfialy, A Harraf - … via AI and Digitalization: Volume 2, 2024 - Springer
Over the last ten years, financial technology, often known as fintech, has significantly driven
major transformations in worldwide financial processes, reshaping the banking, investing …
major transformations in worldwide financial processes, reshaping the banking, investing …
Analisis Faktor-Faktor Yang Mempengaruhi Kualitas Produk, Kualitas Layanan, Harga, Lokasi”(Studi Kasus Pada Waroeng Bamboe di Tembalang-Semarang)
TA Prasetyo, I Djastuti - Diponegoro Journal of Management, 2015 - ejournal3.undip.ac.id
A venture business especially in the field of culinary must issue the products should adapt to
the needs and desires of consumers. So the products can compete in the market, making …
the needs and desires of consumers. So the products can compete in the market, making …
The Effect of The Service Environment on Customer's Behavior in Leisure Setting
DJ Negara - Research on Marketing and Consumer Behavior, 2023 - books.google.com
This study empirically investigates the impact of physical surroundings on customers based
on Bitner'(1992) servicescape conceptual framework. This research investigates the …
on Bitner'(1992) servicescape conceptual framework. This research investigates the …
Studi tentang emosi psikologis dalam meningkatkan intensitas pembelian impulsif d'cosmo semarang
EN Hidayat - 2013 - eprints.undip.ac.id
The purpose of this research was to test the influences of acces easyless, and persuasive
communication toward psychology emotions to increase impulsive purchasing intentions …
communication toward psychology emotions to increase impulsive purchasing intentions …
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI SIKAP RESPONSIF DALAM MENINGKATKAN KEPUTUSAN PEMBELIAN Studi pada Ace Home Center Living …
D Yuanita, I WIDIYANTO, Y YOESTINI - 2014 - eprints.undip.ac.id
The purpose of this research was to test the influences of display creatifity; store aid
attractiveness; and stimuly emotional strongness toward response attitude to increase …
attractiveness; and stimuly emotional strongness toward response attitude to increase …
[引用][C] PENGARUH DISPLAY PRODUK, PROMOSI BELOW THE LINE, DAN EMOSI POSITIFTERHADAP KEPUTUSAN PEMBELIAN IMPULSIF (STUDI KASUS PADA …
EF Harumi - Jurnal Ilmu Manajemen Mulawarman (JIMM), 2017
[引用][C] PENGARUH SHOP ENVIRONMENT, STAFF, INTEGRATED MARKETING COMMUNICATIONS, DAN HEDONIC VALUE TERHADAP IMPULSE BUYING PADA …
I Satritama - 2017 - Manajemen-FE