Over the past decades, the luxury sector has been constantly growing; consequently, luxury
products have attracted the interest of many scholars. Nevertheless, only recently research …

Purpose In the context of heightened awareness and understanding of responsible tourism,
it has become increasingly imperative for luxury hotels to introspect on the impact of their …

Purpose This study aims to examine the impact of the three dimensions of materialism,
namely, possessiveness, envy and non-generosity along with attitude on the purchase …

Over the last decade, luxury consumers have become more aware of the adverse
environmental impacts associated with their lifestyles and are transitioning toward more …

While “an image is worth a thousand words”, there is limited advertising research looking at
the practice of translating abstract marketing concepts into visual elements. This research …

Purpose The purpose of this paper is to explore the specific characteristics of consumers'
lived experience in a brand museum within a luxury context. While previous research has …

Drawing upon extensive research in luxury, we investigate how firms manage to sustain
charismatic legitimacy over a succession of charismatic heirs. We question the presumption …

Chanel suits, Louis Vuitton bags and Omega watches are now objects that embody a
globalized material culture. Over the past 30 years, the luxury goods industry has undergone …

Purpose Do luxury consumers negatively evaluate digital interactions (website and social
media) by international luxury brands? The topic has received much debate. The authors …

Established in the 1910s by French designer Jean Patou, the brand became a dominant
force in the Parisian and American fashion scenes following World War I. Patou died …