Students today spend more time writing on social media than they do in formal classrooms
and have developed distinct and complex literacies separate from traditional writing …

Over the past 15 years, digital media platforms have revolutionized marketing, offering new
ways to reach, inform, engage, sell to, learn about, and provide service to customers. As a …

Social media provide new opportunities for when, how, where, and with whom people learn—
venue unimaginable 15 years ago. Today's students and educators have adopted social …

Building customer loyalty in digital banking: A study of bank staff’s perspectives on the
challenges of digital CRM and loyalty | Emerald Insight Books and journals Case studies …

This study revisits the Carpenter and Krutka survey of how and why educators use Twitter,
through exploring one of Twitter's oldest education hashtags:# Edchat. From October 1 …

Toward the end of their academic careers, most students are required to demonstrate their
ability to integrate theory and research methodology in their field of study by completing a …

As fact-checking videos increasingly circulate on video-sharing platforms, more research is
needed to understand the prevalent features of such videos and how they are associated …

This article addresses the need for critical approaches to social media by bridging the focus
on language and other semiotic resources that characterises discourse studies with the …

A customers' journey is the path the customer travels to satisfy their needs and wants and
will typically consist of several separate processes. FinTech product and service developers …

Consumers regularly share negative eWOM regarding brand experiences, yet the effects of
emotions in this process are unknown. Using the framework of Stimulus–Organism …