Inoculation theory boasts a dynamic history since McGuire first introduced it in the early
1960s. The last decade, in particular, has been a period of explosive growth for inoculation …

Although inoculation has established efficacy in conferring resistance to influence for those
directly exposed to inoculation pretreatment messages, we argue that inoculation's effects …

Persuasive interfaces raise ethical concerns when users are unaware of persuasion or find it
hard to resist it. Inoculation Theory suggests that attitudes can be inoculated against …

This investigation examined the potential of inoculation to protect young adults' attitudes
from pressures to engage in risky behaviors (unprotected sex and binge drinking) as well as …

Referred to as the “most consistent and reliable method for conferring resistance to
persuasion” by Miller et al. in 2013, over the past 50 years inoculation has exerted …

Persuasive technology refers to digital means that influence attitude behaviour, and
decisions. While the professional design of persuasive interfaces considers user interests …

This investigation introduced the attitude base (cognitive or affective) as a moderator in the
resistance domain and effectively partitioned the role of affect from cognition by properly …

This investigation introduced multiple competitive attacks in order to assess the
effectiveness of inoculation treatments in protecting established attitudes in a natural setting …

Introduction This study tested the motivational power of inoculation to foster resistance to
conspiracy propaganda (9/11 Truth Movement), comparing inoculation effects across United …

Crises, which can damage companies' reputations beyond repair and lead to lost revenue,
are unpredictable and often strike suddenly. That is why more and more companies are …