Users as consumers of the content generated by publishers expect to receive a certain level
of content quality and availability. However, consumers often do not accept the monetization …

This paper presents the evaluation of AdBlock technique implementation for enterprise
network environment. This study has presented the impact of web browsing activities where …

Die Arbeit untersucht, inwieweit der Vertrieb von Hilfsmitteln zur Blockade, also dem
Nichtabruf oder der Nichtanzeige, von in Internetangeboten oder internetfähigen Produkten …

The paper describes the principles of interaction between ads and client browsers and
focuses on the prevention of negative impacts. It discusses different types of ad blockers and …

Online advertisements are a significant element of the Internet ecosystem. Businesses
monitor their customers via pushing advertising (Ads). Within minutes, cybercriminals try to …

Web users are turning to ad blockers to avoid ads because they perceive them as an
invasion of privacy, as annoying or as slackening their internet browsing experience. There …

The current trends in viewers' behavior and attitudes while viewing an advertisement are
suggestive of the fact that eventually, every viewer who can become annoyed due to an …