Moderating effect of customer relationship management on the relationship between electronic marketing and effectiveness of integrated model of marketing …
HM Almomani, MI Alhalalmeh… - International …, 2024 - inderscienceonline.com
The purpose of this study is to determine the moderating effect of customer relationship
management in the relationship between e-marketing and the effectiveness of integrated …
management in the relationship between e-marketing and the effectiveness of integrated …
[HTML][HTML] OPERATING IN INTERNATIONAL MARKETS THROUGH CROSS-BORDER E-COMMERCE: A PRACTITIONERS'PERSPECTIVE
C Shenglong - Вестник Санкт-Петербургского университета …, 2022 - cyberleninka.ru
As the global business environment continuously evolves, the cross-border e-commerce
becomes an essential part of international markets. This research analyzes practitioners' …
becomes an essential part of international markets. This research analyzes practitioners' …
Innovation from virtual brand community members may only be virtually effective
PG Barretta, AF Fırat - International Journal of Internet …, 2022 - inderscienceonline.com
This study measures how effective crowdsourcing innovation from a virtual brand community
(VBC) is for promoting brand attachment of members and non-members of that VBC …
(VBC) is for promoting brand attachment of members and non-members of that VBC …