Value-Based Selling

M Kleinaltenkamp, K Prohl-Schwenke… - … Customers Achieve Their …, 2023 - Springer
Selling a solution to a customer firm is the prerequisite for any activity of Customer Success
Management. Consequently, in order to convince customers to buy a solution, suppliers …

Antecedents and Outcomes of Customer Value Proposition Implementation

M Grimes-Rose - 2021 - search.proquest.com
Customer value is the foundation upon which a customer value proposition is built. In
business-to-business marketing, implementation of the customer value proposition (CVP) …

Value proposition to the customer in sport business model

N Gholami, N Aghaei, R Mohammad Kazemi… - Sport Management …, 2019 - smrj.ssrc.ac.ir
Why would a company's value proposition to customers by other companies? The value
proposition of packages of products or services that meet the needs of a particular segment …

[PDF][PDF] Identifying and Prioritizing Business Model Indicators in the National Academy of Gymnastics

V Izadfar, F Sharififar… - Sport Management …, 2021 - smrj.ssrc.ac.ir
The purpose of this study is to identify and prioritize business indicators in the National
Gymnastics Academy. The present research is based on paradigm which is a kind of …