The effect of Arabic language type on banking chatbots adoption
Recently many banks around the world are adopting chatbots to communicate with their
customers. However, the success of banking chatbots relay on customer adoption of this …
customers. However, the success of banking chatbots relay on customer adoption of this …
Exploring the drivers of AI-seeking intention among AI community canteen customers
HC Wu, SX Chen, H Xu - Asia Pacific Journal of Marketing and …, 2024 - emerald.com
Purpose The purpose of the present research is to address the issue by conceptualizing
artificial intelligence (AI) experience quality and its dimensions, and furthermore, to …
artificial intelligence (AI) experience quality and its dimensions, and furthermore, to …
Analisis Faktor-faktor yang mempengaruhi Kepuasan Penggunaan Chatbot Aisyah BSI menggunakan Teori UTAUT 2
HH Isnaini - 2024 - dspace.uii.ac.id
Penelitian ini bertujuan untuk menganalisis faktor-faktor yang mempengaruhi kepuasan
penggunaan chatbot Aisyah BSI. Dewasa ini, inovasi perbankan dalam memanfaatkan …
penggunaan chatbot Aisyah BSI. Dewasa ini, inovasi perbankan dalam memanfaatkan …
فاعلية الجهود التسويقية لروبوتات الدردشة المدعومة بالذكاء الاصطناعي (AI Chatbots) في بناء قيمة العلامة التجارية واستجابة العملاء
سليمان, نها أنور - المجلة المصرية لبحوث الأعلام, 2023 - journals.ekb.eg
يعد روبوت الدردشة الذكي Chabot AI أحد برامج الكمبيوتر التي تعتمد على تقنية الذكاء
الاصطناعي لمحاكاة المحادثات البشرية، والقيام بالعديد من المهام الاتصالية والتسويقية في …
الاصطناعي لمحاكاة المحادثات البشرية، والقيام بالعديد من المهام الاتصالية والتسويقية في …
The Moderating Role of Perceived Interaction in a Chatbot's Impact on Conversational Commerce: From Intention to Usage to Actual Usage
HB Ameur, KSB Rached - Advances in Digital Marketing in the Era of … - taylorfrancis.com
The implementation of chatbots in e-commerce has seen growing interest. Indeed, they
make it possible to increase customer engagement and technological investments in the …
make it possible to increase customer engagement and technological investments in the …
Anwendungsfelder und Erfolgsfaktoren von Chatbots für E-Commerce, Marken und Kommunikation.
T Gentner, J Breitenbach… - Transfer: Zeitschrift für …, 2022 - search.ebscohost.com
Chatbots represent a key innovation in interactive marketing. However, the application fields
and success factors of chatbots for e-commerce, brands, and communication are often …
and success factors of chatbots for e-commerce, brands, and communication are often …