Efficient investments in health protection require valid estimates of the public's willingness to
forgo consumption for diminished probabilities of death, injury, and disease. Stated …

This article presents lessons from the rich adoption literature for the nascent research on
adaptation. Individuals' adoption choices are affected by profit and risk considerations and …

Food safety issues often arise from asymmetric information between consumers and
suppliers with regards to product-specific attributes. Severe food safety scandals were …

Economists, psychologists, and marketers are interested in determining the monetary value
people place on non-market goods for a variety of reasons: to carry out cost-benefit analysis …

Several major environmental statutes enacted in the 1970s designate resource
management agencies as trustees of the natural resources on behalf of the public, and …

Public risk perceptions and demand for safer food are important factors shaping agricultural
production practices in the United States. Despite documented food safety concerns, little …

A theoretical model of consumer response to publicized food safety information on meat
demand is developed with an empirical application to US meat consumption. Evidence is …

This study investigates the effect of information about potential benefits of biotechnology on
consumer acceptance of genetically modified (GM) foods. Consumer willingness to accept …

Although methods such as contingent valuation have received a great deal of attention in
environmental valuation literature, fewer studies have reported willingness‐to‐pay estimates …

Consumers' risk preferences are often overlooked in studies of consumer demand for risky
food. We find that risk preferences elicited through context‐less lottery choices are …