Are financial payments from the pharmaceutical industry associated with physician prescribing? A systematic review

AP Mitchell, NU Trivedi, RL Gennarelli… - Annals of internal …, 2021 - acpjournals.org
Background: Financial payments from the drug industry to US physicians are common.
Payments may influence physicians' clinical decision making and drug prescribing. Purpose …

Exploring the resources, competencies, and capabilities needed for successful machine learning projects in digital marketing

M Blomster, T Koivumäki - Information systems and e-business …, 2022 - Springer
This study aimed to explore the organizational resources, competencies, and capabilities
needed for the successful implementation of machine learning development projects for …

[图书][B] Guide to data Analysis

S Statistics - 1997 - bookdown.org
References | A Guide on Data Analysis Skip to main content A Guide on Data Analysis Show
table of contents Table of contents Preface 1 Introduction 2 Prerequisites I. BASIC 3 Descriptive …

Paywalls: Monetizing online content

A Pattabhiramaiah, S Sriram… - Journal of …, 2019 - journals.sagepub.com
In recent years, many news providers have begun monetizing online content through
paywalls. While the premise behind paywalls is that the subscription revenue can be a new …

The effect of information disclosure on industry payments to physicians

T Guo, S Sriram, P Manchanda - Journal of Marketing …, 2021 - journals.sagepub.com
In 2019, US pharmaceutical companies paid 3.6billiontophysiciansintheformofgiftstopromot…
.Tocurbinappropriatefinancialrelationshipsb…,severalstatelawsrequirefirmstopubliclydecla …

Conducting research in marketing with quasi-experiments

A Goldfarb, C Tucker, Y Wang - Journal of Marketing, 2022 - journals.sagepub.com
This article aims to broaden the understanding of quasi-experimental methods among
marketing scholars and those who read their work by describing the underlying logic and set …

The impact of increase in minimum wages on consumer perceptions of service: A transformer model of online restaurant reviews

D Puranam, V Kadiyali, V Narayan - Marketing Science, 2021 - pubsonline.informs.org
We study the impact of a mandated increase in minimum wages on consumer perceptions of
multiple dimensions of service quality in the restaurant industry. When faced with higher …

The role of advertising in high-tech medical procedures: Evidence from robotic surgeries

TJ Yoon, TIT Kim - Journal of Marketing, 2024 - journals.sagepub.com
Hospital advertising has grown more than five-fold in the past two decades. However, unlike
detailing and advertising for prescription drugs, the topic of hospital advertising has been …

Conflict of interest disclosure as a reminder of professional norms: Clients first!

S Sah - Organizational Behavior and Human Decision …, 2019 - Elsevier
Conflicts of interest create an incentive for advisors to give biased advice, and disclosure is
a popular remedy. Across a series of studies, with monetary stakes creating conflicts of …

The Value of Safety Training for Business-to-Business Firms

Y Chen, S Sridhar, K Han, S Singh… - Journal of Marketing …, 2024 - journals.sagepub.com
Business-to-business suppliers invest in safety training programs believing that such
programs mitigate safety hazards, prevent workplace injuries, and create value for their …