Factors Affecting the Memorable Experiences of Chinese Customers in Duty-Free Shopping

J Hwang, S Kim, I Kim, S Park - SAGE Open, 2023 - journals.sagepub.com
The current research explored the antecedents and consequences of the memorable
experiences of Chinese tourists in duty-free shopping. Utilitarian (ie, savings, quality, and …

The moderating effect of gamification on the relationship between customer engagement and new service development process involvement

V Ruengaramrut, V Ribiere… - International Journal of …, 2020 - inderscienceonline.com
Service sectors generate more than two-thirds of gross domestic product (GDP) globally.
Within this highly competitive environment, service innovation is dramatically gaining more …

[PDF][PDF] The effect of electronic word of mouth (e-WOM) advertising on the sports customers' purchase intention with emphasis on the mediator role of consumer's …

M Sheikhalizadeh - Res. Sport Manag. Mot. Behav, 2020 - academia.edu
The present study aimed to investigate the effects of electronic word of mouth (e-WOM)
advertising on the sports customers' purchase intention with emphasis on the mediator role …

[PDF][PDF] Investigating the effect of effective factors on the intention to purchase supplementary health insurance with emphasis on the role of employees' ethical behavior

H Rahimi Kolour, SMR Movahed - Iran J Health Insur, 2021 - journal.ihio.gov.ir
Methods: The present study is applied in terms of purpose and in terms of descriptive-
correlation method is based on structural equations and the partial least squares method …

A quasi-experimental investigation of the moderating effects of gamification on the relationship between customer engagement and new service development process …

V Ruengaramrut - 2022 - dspace.bu.ac.th
A significant portion of innovative efforts in business is related to the development of new
services. The organizations that provide novel services now have the potential to build …

Augmented Reality–An Effective Marketing Tool

S Mariyum, AM Qazi - International Journal of Business, Analytics, and …, 2023 - ijbat.com
The objective of this study is to explore augmented reality impact on customer brand
engagement and the mediating role of online brand attitude between brand engagement …

[PDF][PDF] بررسی تأثیر عوامل مؤثر بر قصد خرید بیمه تکمیلی درمان با تأکید بر نقش رفتار اخلاقی کارکنان

رحیمی کلور, موحد, سید محمد رضا - نشریه بیمه سلامت ایران, 2021‎ - journal.ihio.gov.ir
مقدمه: سلامت افراد همواره جزو یکی از فاکتورهای بسیار مهم در هر جامعه ‌ ای محسوب می ‌ شود. واضح است
که در موقع بیماری، یکی از مواردی که می ‌ تواند وضعیت را حادتر کند، بحث هزینه ‌ های درمان است …

[PDF][PDF] ATTITUDE TOWARDS ENTREPRENEURSHIP ON THE RELATIONSHIP BETWEEN PSYCHOLOGICAL AND EDUCATIONAL FACTORS WITH …

HA BAZKIAEI - 2020 - eprints.utm.my
Entrepreneurship is a vital source to improve economic growth, and to create wealth and job
opportunities. It is an important element in developing graduates that are more competitive …

[PDF][PDF] don't we recognize?

D Permana - karyailmiah1.mercubuana.ac.id
don't we recognize? Page 1 Event Re Visit |ntention: VVhat don't we recognize? by Dudi
Permana Submission date: 19-Jul-2019 10:23AM (UTC+0700) Submission ID: 1153 105807 File …

A study on the impact of Youtube advertising on Malaysian purchase intention

NZJ Hon - 2019 - eprints.utar.edu.my
The YouTube platform is one of the most visited websites that allows content creator to share
their content for many purposes such as educational purposes, product review or …