A firm's export market orientation has long been interest of several scholars and has
received theoretical and empirical research attention in the international business literature …

The prominence of market orientation as a core organizational concept, as well as recent
discussions about its contributions and shortcomings, suggest that it is time to assess the …

This study is to determine the role of organizational competition orientation and its effect on
salesperson achievement. The relationship between variables consisting of four constructs …

Purpose–The purpose of this paper is to use a theoretical framework (ie resource-based
view) to investigate causal relationships between the supply chain integration, market …

Purpose Scholars have recently begun to empirically evaluate the triple-A supply chain,
which emphasizes concurrent capabilities in agility, adaptability and alignment across the …

Purpose–The purpose of this paper is to examine the effect of internal marketing,
organizational commitment and organizational citizenship behaviors on commercial banks' …

Enhancing international performance is a critical issue for internationalizing SMEs.
Researchers have suggested that firms need to enhance their international market …

Customer orientation (CO) and the development of long-term relationships with customers
are known conditions for growth and profit sustainability. Businesses use special treatments …

Today's organizations need market orientation practices to strive and generate superior
performance and competitive advantage in the modern turbulent marketplace. Thus, this …

Theory posits that export commitment is key to the effective implementation of resource-led
strategy. The authors investigate the role of export commitment, considered a …