Augmented reality (AR) has received increasing attention and has been utilized to enhance
the customer experience in museums. This study employs the Information System (IS) …

Facilitated by emerging technologies, the immersive digital museum reflects disruptive
innovation in today's tourism experience and offers a multidimensional experience different …

After the outbreak of Covid-19, galleries and museums have been experimenting with new
ways to engage a potential audience remotely. This study focuses on the level of …

This paper proposes the utilization of large language models as recommendation systems
for museum visitors. Since the aforementioned models lack the notion of context, they cannot …

Penelitian ini dilakukan dengan tujuan untuk mengidentifikasi (1) pengaruh produk tehadap
keputusan berkunjung,(2) pengaruh harga tehadap keputusan berkunjung,(3) pengaruh …

Museums offer an ideal environment for informal cultural learning on heritage artifacts,
where visitors get engaged in learning due to an intrinsic motivation. Sharing the museum …

The Ocean Decade (OD) is the name of a United Nations (UN) initiative devoted to ocean
science for sustainable development. It started in 2021 and will provide an opportunity to …

Digital transformation processes—now occurring in many sectors, including hospitality and
mobility—are also influencing the way that art is traded and consumed (Camurri & Volpe …

Penelitian ini bertujuan untuk mengetahui pengaruh marketing mix terhadap keputusan
berkunjung di wisata Bahari Jawa Timur. Marketing mix dalam penelitian ini menggunakan …

Abstract 3D digitization of cultural heritage has long been used to preserve information
about cultural heritage (CH) objects such as architecture, art, and artifacts. 3D dissemination …