Purpose The debate on digitalization in the public relations (PR) literature has fragmented
considerably over the past decade because of its focus on upcoming media-technological …

Purpose In today's volatile, uncertain, complex, and ambiguous world, organizations deal
with fragmented publics in contested public spheres. At the core, public opinion is not so …

In recent years, there has been an increased awareness in academic public relations (PR)
circles about the need for a more diverse, equitable, and inclusive (DEI) research community …

This study aims to identify ethical challenges in the digital era and develop practical
strategies that can be used by public relations professionals in organizations to address …

Latar belakang penelitian ini adalah adanya perubahan sebagai akibat dari lonjakan
transformasi digital, organisasi mulai lebih merangkul kemajuan teknologi dan digital …

Public speaking skills are a competitive value, which is useful, and they will become an
important aspect for teenagers facing the competitive world of work in the future. The …

This paper investigates the use of social media in public administration by applying a public
relations approach. Public relations (PR) offer an integrative theoretical and practical …