[PDF][PDF] A Review of green marketing strategy literature: Mini review approach

R Firdiansyah, M Mohamed… - Proceedings of the …, 2021 - ieomsociety.org
Green marketing is one of the strategic efforts to create a business based on environment
and health, has been known in the late 1980s and early 1990s. There are many terms …

“Green Marketing” An Analysis of Strategy Approach, Challenges, and Opportunities for Business (Study Literature Review)

HL Panggabean, JP Soehaditama… - Formosa Journal …, 2023 - journal.formosapublisher.org
The purpose of this article is to provide literature for a comprehensive understanding of eco-
friendly and sustainable marketing in addition to the questions at hand. This qualitative study …

[HTML][HTML] Green marketing as a trend towards achieving sustainable development

A Dahhan, IA Arenkov - Экономика, предпринимательство и …, 2021 - cyberleninka.ru
: Recently, interest in environmental issues has increased, and the field of business and
marketing was no exception. So, many companies have started to pay more attention to …

[PDF][PDF] AN OVERVIEW OF GREEN MARKETING IN INDIA

S Neeraja, C Chitra - College of ManageMent, 2023 - researchgate.net
The purpose of this research explains about the Green marketing and increasing awareness
of the environmental problems and the initiatives and practices that are developed by some …

[PDF][PDF] GREEN MARKETING (PEMASARAN HIJAU)

RF Suryawan, MM SE… - … THEORY & APLICATION … - repository.penerbiteureka.com
GREEN MARKETING (PEMASARAN HIJAU) Page 18 17 BAB 2 Ryan Firdiansyah Suryawan.,
SE, MM, CPHCM Sekolah Tinggi Penerbangan Aviasi, Jakarta, Indonesia ryan. firdiansyah …