This study investigated how tour guide humor could influence tourists' behavioral intentions
in tour groups. Drawing on affective events theory, we explored the mediating role of positive …

基于情感事件理论, 文章考察了导游幽默对游客行为意愿的跨层影响路径,
尤其是积极情绪和目的地形象两个变量在这个过程中的链式中介效应机制. 该研究对52 …

The city of Ternate has an interesting long history supported by beautiful natural scenery
and rich culture. However, these days, Ternate has not yet identified its identity and …

This paper focuses on the role of humour as a persuasive tool of tourism destinations'
communication and as a means of creating the destination's image and uniqueness in …

A face-threatening act (FTA) is considered to be an act, including an utterance, that can
damage a person's self-image (or face). This study aims to identify FTAs unintentionally …

This study aimed to analyze the implementation of uchi 'ingrup'soto 'outgrup'from dialogue
between tourism actors and Japanese tourists in Bali. The research site was characterized …

This study focuses on the sustainable tourism of Tuba Island through the aspirations of
3M2U (build, enrich, empower) with a focus on producing local entrepreneurs who have …

The development of creativity becomes a significant issue in the era of automation and
information technologies. Linguistic creativity can increase the inventiveness and …

This study focuses on the local community by providing basic language skills guidance as
well as increasing confidence in business communication. To achieve this objective, this …

This research concerns the use of humour in Japanese language by Malaysian Japanese-
speaking tour guides. The goal is to explore the pattern of humour strategies in …