Prospects for Personalization on the Internet

AL Montgomery, MD Smith - Journal of Interactive Marketing, 2009 - journals.sagepub.com
Personalization is a key component of an interactive marketing strategy. Its purpose is to
adapt a standardized product or service to an individual customer's needs. The goal is to …

[PDF][PDF] 个性化推荐系统综述

王国霞, 刘贺平 - 计算机工程与应用, 2012 - 0xsky.com
信息超载是目前网络用户面临的一个严重问题, 个性化推荐系统是解决该问题的一个有力工具,
并受到了众多的关注和研究. 给出推荐系统的定义, 同时阐述了推荐系统的几项关键技术 …

Personalised information retrieval: survey and classification

MR Ghorab, D Zhou, A O'connor, V Wade - User Modeling and User …, 2013 - Springer
Abstract Information Retrieval (IR) systems assist users in finding information from the
myriad of information resources available on the Web. A traditional characteristic of IR …

Measuring price discrimination and steering on e-commerce web sites

A Hannak, G Soeller, D Lazer, A Mislove… - Proceedings of the 2014 …, 2014 - dl.acm.org
Today, many e-commerce websites personalize their content, including Netflix (movie
recommendations), Amazon (product suggestions), and Yelp (business reviews). In many …

Measuring personalization of web search

A Hannak, P Sapiezynski, A Molavi Kakhki… - Proceedings of the …, 2013 - dl.acm.org
Web search is an integral part of our daily lives. Recently, there has been a trend of
personalization in Web search, where different users receive different results for the same …

Usage and perceptions of agile software development in an industrial context: An exploratory study

A Begel, N Nagappan - First International Symposium on …, 2007 - ieeexplore.ieee.org
Agile development methodologies have been gaining acceptance in the mainstream
software development community. While there are numerous studies of agile development …

User interests identification on twitter using a hierarchical knowledge base

P Kapanipathi, P Jain, C Venkataramani… - The Semantic Web …, 2014 - Springer
Twitter, due to its massive growth as a social networking platform, has been in focus for the
analysis of its user generated content for personalization and recommendation tasks. A …

Operationalizing the legal principle of data minimization for personalization

AJ Biega, P Potash, H Daumé, F Diaz… - Proceedings of the 43rd …, 2020 - dl.acm.org
Article 5 (1)(c) of the European Union's General Data Protection Regulation (GDPR)
requires that" personal data shall be [...] adequate, relevant, and limited to what is necessary …

Personalized concept-based clustering of search engine queries

KWT Leung, W Ng, DL Lee - IEEE transactions on knowledge …, 2008 - ieeexplore.ieee.org
The exponential growth of information on the Web has introduced new challenges for
building effective search engines. A major problem of Web search is that search queries are …

Supporting privacy protection in personalized web search

L Shou, H Bai, K Chen, G Chen - IEEE transactions on …, 2012 - ieeexplore.ieee.org
Personalized web search (PWS) has demonstrated its effectiveness in improving the quality
of various search services on the Internet. However, evidences show that users' reluctance …