Management accounting in small and medium-sized enterprises (SMEs) has been an issue
of growing interest in the management accounting literature in recent years. However …

Along with increasing the warranty period for complex systems, reducing the warranty
servicing costs has become an issue of great importance to the manufacturers. One possible …

After sales services (ASS) are activities that take place after the purchase of the product by
customers and are devoted to supporting customers in the use and disposal of goods. ASS …

Purpose The purpose of this paper is to review the existing literature on supply chain
performance measures and metrics (PMMs). It provides a critical evaluation of 234 articles …

Purpose This paper aims to analyze the present status of customer support services (CSS)
and advocate the re-positioning of support services from an administrative cost center to a …

Building trust in buyer–seller relationships is a focal issue in relationship marketing.
However, there are mixed results concerning the performance outcomes of trust. Also, no …

After-sales and aftermarkets are significant revenue streams for industrial companies. After-
sales services are activities during warranty periods that include field technical assistance …

This study relied on datasets from global B2C and C2C to investigate the relationship
between short video advertising (SV), customer satisfaction, price, quality signals, and sales …

Purpose This paper aims to analyze online repatronage intention (ORI) in the context of after-
sales service (ASS) and assortment satisfaction (AS) for professional services. This study …

Purpose This paper aims to identify and study the effect of identified eight barriers to
sustainable consumption on consumers' intention to purchase sustainable products …