[HTML][HTML] Servitization: A contemporary thematic review of four major research streams
C Raddats, C Kowalkowski, O Benedettini… - Industrial Marketing …, 2019 - Elsevier
Servitization describes the addition of services to manufacturers' core product offerings to
create additional customer value. This study aims to identify the key themes and research …
create additional customer value. This study aims to identify the key themes and research …
[HTML][HTML] Servitization and deservitization: Overview, concepts, and definitions
The topic of servitization has generated a considerable body of research and many
conferences, as well as industry engagement. Yet, despite the extensive literature …
conferences, as well as industry engagement. Yet, despite the extensive literature …
Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
Technologies like the Internet of Things (IoT) are offering new opportunities and posing
serious challenges to firms, forcing them to create entirely new business models, migrating …
serious challenges to firms, forcing them to create entirely new business models, migrating …
Servitization and Industry 4.0 convergence in the digital transformation of product firms: A business model innovation perspective
Servitization and Industry 4.0 are considered two of the most recent trends transforming
industrial companies. Servitization is mainly focused on adding value to the customer …
industrial companies. Servitization is mainly focused on adding value to the customer …
[HTML][HTML] Exploring how usage-focused business models enable circular economy through digital technologies
Recent studies advocate that digital technologies are key enabling factors for the
introduction of servitized business models. At the same time, these technologies support the …
introduction of servitized business models. At the same time, these technologies support the …
Structuring servitization-related research
Purpose The purpose of this paper is to organize and connect past research from different
servitization-related scholarly communities. Design/methodology/approach This study …
servitization-related scholarly communities. Design/methodology/approach This study …
Servitization implementation in the manufacturing organisations: Classification of strategies, definitions, benefits and challenges
The integration of products and services into a bundled product/service offering by
manufacturing organisations is seen as a global trend in today's competitive business …
manufacturing organisations is seen as a global trend in today's competitive business …
Framing the servitization transformation process: A model to understand and facilitate the servitization journey
The concept of servitization is well established in the literature, and yet the processes of
organisational change that manufacturers undergo to compete through services have …
organisational change that manufacturers undergo to compete through services have …
Unravelling the internal and external drivers of digital servitization: A dynamic capabilities and contingency perspective on firm strategy
W Coreynen, P Matthyssens, J Vanderstraeten… - Industrial Marketing …, 2020 - Elsevier
Despite the increased interest in using digital technologies for servitization purposes, little is
known about what drives firms towards a digital servitization strategy. Using a dynamic …
known about what drives firms towards a digital servitization strategy. Using a dynamic …
[HTML][HTML] Role of supply chain integration in the product innovation capability of servitized manufacturing companies
Scholars, managers, and policy makers are increasingly interested in the potential of
servitization to enhance the innovation capabilities for manufacturing companies, among …
servitization to enhance the innovation capabilities for manufacturing companies, among …