Based on the analysis of 190 studies (18,573 participants), we estimate that the average
silent reading rate for adults in English is 238 words per minute (wpm) for non-fiction and …

In addition to the potential that computer-based testing (CBT) offers, empirical evidence has
found that identical computerized and paper-and-pencil tests have not produced equivalent …

People often attribute their reluctance to study texts on screen to technology-related factors
rooted in hardware or software. However, previous studies have pointed to screen inferiority …

Written by a leading authority, this book is a comprehensive and definitive guide to
advertising that incorporates a vast amount of research and expert opinion. It draws upon …

Many virtual reality (VR) and augmented reality (AR) applications in education require
speed reading. The current study aimed to explore whether the reading performance on VR …

Tablet vs. Paper: The Effect on Learners' Reading Performance Page 1 International
Electronic Journal of Elementary Education, 2012, 4(3), 441-450. ISSN:1307-9298 …

Electronic documents offer the possibility of presenting virtually unlimited amounts of
information to readers in forms which can be rapidly searched and structured to suit their …

We report from an eye-tracking experiment with 104 participants who performed reading
tasks on the most popular text-heavy website of the Web: Wikipedia. Using a hybrid …

The primary objective of this paper is to critically evaluate empirical research on some
variables relating to the configuration of text on screen to consolidate our current knowledge …

Computer-based tests administered in established commercial testing centers typically have
used monitors of uniform size running at a set resolution. Web-based delivery of tests …