Creativity has long been thought to involve associative processes in memory: connecting
concepts to form ideas, inventions, and artworks. However, associative thinking has been …

Creativity reflects the remarkable human capacity to produce novel and effective ideas.
Empirical work suggests that creative ideas do not just emerge out of nowhere but typically …

Adult semantic memory has been traditionally conceptualized as a relatively static memory
system that consists of knowledge about the world, concepts, and symbols. Considerable …

Several theories posit that creative people are able to generate more divergent ideas. If this
is correct, simply naming unrelated words and then measuring the semantic distance …

Creativity research requires assessing the quality of ideas and products. In practice,
conducting creativity research often involves asking several human raters to judge …

Societies are complex systems, which tend to polarize into subgroups of individuals with
dramatically opposite perspectives. This phenomenon is reflected—and often amplified—in …

Creative thinking is central to the arts, sciences, and everyday life. How does the brain
produce creative thought? A series of recently published papers has begun to provide …

Network science provides a set of quantitative methods to investigate complex systems,
including human cognition. Although cognitive theories in different domains are strongly …

Creative ideas likely result from searching and combining semantic memory knowledge, yet
the mechanisms acting on memory to yield creative ideas remain unclear. Here, we …

Highlights•We outline a neurocognitive framework of creative cognition.•It focuses on the
role of memory, attention, and cognitive control.•It integrates evidence from cognitive and …