Purpose This study aims to investigate two primary objectives. First, this study examines the
influence of modified service quality dimensions on Islamic bank customer satisfaction using …

This new edition balances the theoretical and the practical for advanced undergraduates,
those specialising in financial services at postgraduate level, individuals undertaking …

The purpose of this paper is to identify and rank the significant factors that influence
customer experience in bancassurance. The paper also aims to develop future research …

Purpose This paper aims to extend corporate social responsibility (CSR) theory by exploring
how firms engage with community. The community is frequently cited as a stakeholder of the …

The financial services sector is a huge and diverse industry comprising many different forms
of organisations and product offerings. Yet, a review of past papers in the Journal of …

Islamic banks compete with traditional (non-Islamic) banks for customers. This article aims to
provide insight into why some Muslims choose to bank with Islamic banks in Pakistan, while …

The financial services sector is characterised by a high level of consumer perceived risk and
irrational behaviour in decision-making, which is predominantly influenced by the effect of …

Purpose: Building on crisis management studies, this paper advances research on brand
recovery from the existing focus on product brand/customer dyad into stakeholder marketing …

Purpose Several high street retail banks are extending their brands into digital banking
through fully digital, app-only neobanks, which have been described as traditionally-driven …

Purpose The purpose of this study is to contribute to the theory and practice of financial
services marketing in sub-Saharan Africa (sSA) by investigating how financial service …