Demystifying the effect of social media eWOM on revisit intention post-COVID-19: an extension of theory of planned behavior
The present study intends to unwrap the influence of social media electronic word of mouth
(eWOM) on revisit intention post-COVID-19 applying the theory of planned behavior (TPB) …
(eWOM) on revisit intention post-COVID-19 applying the theory of planned behavior (TPB) …
Discovery sustainable servicescape on behavioural intention practices and nationality: The moderating role of parasocial interaction
The application of marketing strategies and advance technology to encourage customers'
sustainable behaviour intentions is a critical issue and is receiving increasing attention in …
sustainable behaviour intentions is a critical issue and is receiving increasing attention in …
Online grocery shopping intentions in the post COVID-19 context: a case of millennial generations in Bangladesh
S Mondal, AAT Hasan - South Asian Journal of Marketing, 2024 - emerald.com
Purpose The purpose of this paper is to explore factors and their impacts influencing online
grocery shopping intentions among customers in the post COVID-19 situation. Moreover, the …
grocery shopping intentions among customers in the post COVID-19 situation. Moreover, the …
Values and information publicity shape tourists' intentions to visit green hotels: an application of the extended value-belief norms theory
Purpose The unsustainable practices of hotels have greatly contributed to ecological
imbalances, encompassing excessive energy and water consumption, improper waste …
imbalances, encompassing excessive energy and water consumption, improper waste …
Why should hotels become more environmentally friendly? Does gender matter in customer feedback?
J Ru-zhe, S Aujirapongpan, K Phetvaroon… - ABAC …, 2023 - assumptionjournal.au.edu
A year after the Coronavirus 2019 (COVID-19) pandemic, the hotel industry is showing signs
of recovery. Environmental issues have also increased the pressures on this sector. As such …
of recovery. Environmental issues have also increased the pressures on this sector. As such …
Theory of repeat purchase behavior (TRPB): a case of green hotel visitors of Bangladesh
AAT Hasan - International Journal of Tourism Cities, 2023 - emerald.com
Purpose This study aims to explore customers' green hotel revisit behaviors, proposing the
theory of repeat purchase behavior. Design/methodology/approach An empirical study is …
theory of repeat purchase behavior. Design/methodology/approach An empirical study is …
Effects of COVID-19 pandemic areas on green hotel consumption: exploring the congruence effect between location and timing
J Feng, Z Tong, W Feng - Journal of Sustainable Tourism, 2024 - Taylor & Francis
In the post-pandemic era, tourists are increasingly interested in sustainable consumption,
particularly focusing on green hotels. Given the ongoing endemic nature of COVID-19, our …
particularly focusing on green hotels. Given the ongoing endemic nature of COVID-19, our …
Exploring factors influencing smart tourism destination visiting behaviors in a historic country: a theory of e-consumption behavior
Purpose This study aims to explore factors that influence tourists' visiting behaviors towards
smart tourism destinations (STDs) by extending the theory of planned behavior …
smart tourism destinations (STDs) by extending the theory of planned behavior …
Boost effect of sustainable practices and relational innovation on value co-creation and brand equity: outcomes of hotel size moderation
The aim of this paper is to study the impact of sustainable practices and relational innovation
on guests' perception of value co-creation and brand equity. Moreover, the existence of …
on guests' perception of value co-creation and brand equity. Moreover, the existence of …
The Impact of Green Service Quality on Consumers' Intentions to Revisit Green Hotels Based on Theory of Planned Behavior
M Mohammed, S Zhou… - Journal of Quality …, 2024 - Taylor & Francis
This study investigates the impact of green lodging service quality (GLSERV) on consumers'
intentions to revisit green hotels based on the theory of planned behavior (TPB) in the …
intentions to revisit green hotels based on the theory of planned behavior (TPB) in the …