An examination of the factors affecting consumer’s purchase decision in the Malaysian retail
market | Emerald Insight Books and journals Case studies Expert Briefings Open Access …

To grab the opportunity in the smartphone industry, companies can increase customer's
perceived value by increasing its product's benefits (quality) or reducing its product's costs …

Konsumen merupakan aset yang memegang peranan penting untuk menentukan
keberhasilan perusahaan. Setiap produsen yang ingin mempertahankan kelangsungan …

The purpose of this research was to check out the impact of brand quality, store
environment, perceived value on purchasing decisions at Donuts restaurant consumers …

Chapter One is the engine that drives the rest of the document. In this chapter, it
comprises:(a) an introduction describing the background of study;(b) problem statement;(c) …

The main aim of the research is to analyze the impact of Sales Promotion, perceived value,
social media marketing, and store environment on the purchase decision of college students …

Produk hiliran kelapa sawit memberikan pulangan yang lebih menarik berbanding produk
huluannya. Namun begitu, kajian mengenai faktor-faktor niat pembelian produk hiliran …

The main purpose of this study was to increase our understanding of teenagers' self and
attitudes toward luxury brands in a developing country. We analyzed how social …

This research focuses on the attempt to investigate factors that influence the foreign
consumer towards food delivery apps in Malaysia. The purpose of conducting this research …

Along with the PC market transferred to the mobile computer rapidly, the notebook PC will
be the next major growth point in the future PC makers, hence, in order to maintain the …