This paper reviews studies on eye movements in decision making, and compares their
observations to theoretical predictions concerning the role of attention in decision making …

People can learn about the probabilistic consequences of their actions in two ways: One is
by consulting descriptions of an action's consequences and probabilities (eg, reading up on …

This meta-analysis examined whether tendencies to use reflective and intuitive thinking
styles predicted decision performance (normatively correct responding) and decision …

In the last years, research on risky choice has moved beyond analyzing choices only.
Models have been suggested that aim to describe the underlying cognitive processes and …

We asked participants to make simple risky choices while we recorded their eye movements.
We built a complete statistical model of the eye movements and found very little systematic …

Although the literature establishes the importance of pricing in relation to traditional retailers
and e-commerce, few studies consider its importance in social commerce. This study uses …

Choice-based conjoint is a popular technique for characterizing consumers' choices. Three
eye-tracking studies explore decision processes in conjoint choices that take less time and …

Visual appeal is an important consideration in the design of brand packages because
attractiveness guides behavior. The visual complexity of a context (ie, the quantity …

To some extent, unethical behavior results from people's limited attention to ethical
considerations, which results in an ethical blind spot. Here, we focus on the role of ambiguity …

Cognitive demands in response conflict paradigms trigger negative affect and avoidance
behavior. However, not all response conflict studies show increases in physiological indices …