To overcome the serious climate crisis, the world must achieve carbon neutrality. Corporate
participation is essential to achieve carbon neutrality, and ESG management is required to …

This study examined eco-friendly practices (EFPs), green image, and brand attachment to
identify antecedents that affect coffee shop consumers' brand advocacy and brand loyalty …

The number of migrant workers in Taiwan has been increasing annually. Over the past
decade, migrant workers have contributed to the nation's economic growth, particularly in …

In this study, we verified the influence of a food service brand's green practices on green
image, brand love, behavioral intention, and willing to pay a premium price. Based on the …

This study tested the influence of low-price coffee shop brand evidence on consumers'
perceived value, brand attachment, and brand loyalty. Based on the results, practical …

Over the last decade, many studies have started to focus on understanding customer's green
purchase intentions or revisit intentions since the increasing importance of environmental …