Indonesian Generation Z'S Perspective on Memes as a Representation of Their Communication on Media Social

LP Sindangsari, AH Amirah, NF Rachmani… - 2021 - osf.io
Background: In this digital era, memes have changed the way Indonesian generation z
communicates on social media. Purpose: To find out Generation Z's perspective on using …

Memes in Marketing: Exploring how internet memes can be integrated into social media marketing activities in a manner that is accepted by online communities

T Almaghrabi - 2023 - bura.brunel.ac.uk
Purpose: Internet memes have become a central element in community socialisation and
social media culture. In response to this, brands are creating more entertaining content that …

Analisis Pemanfaatan Konten Meme di Instagram@ netflixid dalam Upaya Membentuk Engagement Rate

R Hartono - 2022 - repository.bakrie.ac.id
Engagement memiliki peranan penting bagi perusahaan atau merek untuk memasarkan
produknya melalui media sosial karena setiap merek memiliki tujuan tersendiri dalam setiap …