[HTML][HTML] Do E-wallets trigger impulse purchases? An analysis of Malaysian Gen-Y and Gen-Z consumers

YY Lee, CL Gan, TW Liew - Journal of Marketing Analytics, 2023 - ncbi.nlm.nih.gov
This study investigates the factors influencing Generation Y and Z's satisfaction and
perceived enjoyment of using E-wallet. This paper further assesses whether consumers …

Understanding consumers' purchase intentions toward natural‐claimed products: A qualitative research in personal care products

A Kahraman, İ Kazançoğlu - Business Strategy and the …, 2019 - Wiley Online Library
In recent years there is a trend of consuming natural products for a sustainable and healthier
life. Therefore, firms began aligning their strategy with sustainability by communication …

How do crazy rich Asians perceive sustainable luxury? Investigating the determinants of consumers' willingness to pay a premium price

XJ Lim, JH Cheah, LV Ngo, K Chan, H Ting - Journal of Retailing and …, 2023 - Elsevier
Motivated by the increasing media coverage of environmental disasters and growing
evidence of humans' detrimental impacts on the natural environment, the key aim of this …

Factors affecting customers' attitude towards Islamic banking in UAE

A Kaakeh, MK Hassan… - International Journal of …, 2019 - emerald.com
Purpose The purpose of this paper is to investigate the effects of the following factors: image,
awareness, Shariah compliance and individualism, on the attitude and intention of …

Efficacy of monitoring and evaluation function in achieving project success in Kenya

CG Kamau, HB Mohamed - 2015 - 41.89.128.50
This paper sets out to review literature on the efficacy of monitoring and evaluation in
achieving project success in Kenya. Several studies have been carried out with an aim of …

The impact of corporate social responsibility initiatives on consumers' behavioural intentions in the Egyptian market

S Karem Kolkailah, E Abou Aish… - … Journal of consumer …, 2012 - Wiley Online Library
The scarcity of research on the public's responses towards corporate social responsibility
(CSR) in developing countries has inspired this research. The research is aimed at studying …

[HTML][HTML] Less is more! A pathway to consumer's transcendence

TTT Duong, LV Ngo, J Surachartkumtonkun… - Journal of Retailing and …, 2023 - Elsevier
Abstract In the 1987 film 'Wall Street', apart from telling the world that “Greed, for lack of a
better word, is good.“, Gordon Gekko, portrayed by Michael Douglas, notably remarked,“I …

[PDF][PDF] Waqf forest: How waqf can play a role in forest preservation and SDGs achievement

KM Ali, S Kassim - Etikonomi, 2020 - researchgate.net
Previous studies about waqf for forest conservation mostly concentrated on its potential or its
prospect for forest preservation or environmental protection. In contrast, a detailed …

Employer brand experience and organizational citizenship behavior: mediating role of employee engagement

S Gupta, J Bhasin, S Mushtaq - Asia-Pacific Journal of Business …, 2021 - emerald.com
Purpose The purpose of this paper is to investigate how employer brand experience (EBE)
impacts organizational citizenship behavior (OCB). In addition, it aims to identify the …

Pengaruh Celebrity Endorser dan E-WOM terhadap Purchase Intention Produk Skincare di Jakarta dengan Brand Trust sebagai Variabel Mediasi

R Tanjung, K Keni - MBIA, 2023 - journal.binadarma.ac.id
Penelitian ini bertujuan untuk menguji apakah celebrity endorser dan e-WOM secara parsial
dapat mempengaruhi purchase intention, serta peran brand trust dalam memediasi …