Fake online reviews: Literature review, synthesis, and directions for future research
Fake online reviews in e-commerce significantly affect online consumers, merchants, and,
as a result, market efficiency. Despite scholarly efforts to examine fake reviews, there still …
as a result, market efficiency. Despite scholarly efforts to examine fake reviews, there still …
[PDF][PDF] DETERMINANTS OF ONLINE REVIEW CREDIBILITY AND ITS IMPACT ON CONSUMERS'PURCHASE INTENTION
MJ Thomas, BW Wirtz, JC Weyerer - Journal of electronic commerce …, 2019 - jecr.org
Consumers frequently rely on online reviews in forming purchase intentions, but at the same
time have increasingly expressed reservations with regard to the credibility of online reviews …
time have increasingly expressed reservations with regard to the credibility of online reviews …
The market for fake reviews
We study the market for fake product reviews on Amazon. com. Reviews are purchased in
large private groups on Facebook and other sites. We hand-collect data on these markets …
large private groups on Facebook and other sites. We hand-collect data on these markets …
A thematic exploration of digital, social media, and mobile marketing: Research evolution from 2000 to 2015 and an agenda for future inquiry
C Lamberton, AT Stephen - Journal of marketing, 2016 - journals.sagepub.com
Over the past 15 years, digital media platforms have revolutionized marketing, offering new
ways to reach, inform, engage, sell to, learn about, and provide service to customers. As a …
ways to reach, inform, engage, sell to, learn about, and provide service to customers. As a …
What makes an online consumer review trustworthy?
R Filieri - Annals of Tourism Research, 2016 - Elsevier
Online consumer reviews (OCRs) are increasingly used by consumers to make informed
decisions about tourism-related products. However, there is an increase in concern about …
decisions about tourism-related products. However, there is an increase in concern about …
Improving consumer mindset metrics and shareholder value through social media: The different roles of owned and earned media
Although research has examined the social media–shareholder value link, the role of
consumer mindset metrics in this relationship remains unexplored. To this end, drawing on …
consumer mindset metrics in this relationship remains unexplored. To this end, drawing on …
Tourism demand forecasting using tourist-generated online review data
This study aims to forecast international tourist arrivals to Hong Kong from seven English-
speaking countries. A new direction in tourism demand modeling and forecasting is …
speaking countries. A new direction in tourism demand modeling and forecasting is …
Content marketing in e-commerce platforms in the internet celebrity economy
Purpose With the popularity of social media and, recently, live streaming, internet celebrity
endorsements have become a prevalent approach to content marketing for e-commerce …
endorsements have become a prevalent approach to content marketing for e-commerce …
Advertising content and consumer engagement on social media: Evidence from Facebook
We describe the effect of social media advertising content on customer engagement using
data from Facebook. We content-code 106,316 Facebook messages across 782 companies …
data from Facebook. We content-code 106,316 Facebook messages across 782 companies …
Fake it till you make it: Reputation, competition, and Yelp review fraud
Consumer reviews are now part of everyday decision making. Yet the credibility of these
reviews is fundamentally undermined when businesses commit review fraud, creating fake …
reviews is fundamentally undermined when businesses commit review fraud, creating fake …