Pengaruh Promosi Media Sosial Instagram Dan Word of Mouth Terhadap Keputusan Pembelian Pakaian Pada Toko Wilda Collection Rantauprapat

R Nasution, Z Nasution… - Jurnal Ekonomi dan …, 2022 - jurnal.murnisadar.ac.id
This study aims to analyze The effect of social media promotion on Facebook and word of
mouth on purchasing decisions at Wilda Collection Store Rantauprapat partially and …

Pengaruh E-WOM Pada Media Sosial Terhadap Keputusan Berkunjung Wisatawan Gen Z Ke Kawasan Strategis Pariwisata Daerah Canggu

NGN Saraswati, IBGA Widana… - Journal of Tourism and …, 2024 - jurnal.unej.ac.id
This study aims to determine the effect of e-wom variables, including the dimensions of
intensity, positive valence, negative valence, and content, partially or simultaneously on the …