Digital currency adoption in Africa: A critical review and global comparison

RA Adeleye, OF Asuzu, BG Bello, OP Oyeyemi… - World Journal of …, 2024 - wjarr.com
This study critically examines the landscape of digital currency adoption in Africa, providing
a comprehensive analysis that juxtaposes the region's progress against global trends. As …

Developing a strategic partnership model for enhanced performance in emerging markets

DO Olutimehin, OC Ofodile, I Ejibe… - International Journal of …, 2024 - fepbl.com
This paper introduces a novel theoretical model aimed at elucidating the impact of strategic
partnerships on organizational performance, particularly tailored to the dynamic landscape …

Digital Marketing and Customer Experience Strategy: Leveraging Digital Channels for Marketing and Customer Engagement

MF Cevher - Trends, Challenges, and Practices in Contemporary …, 2024 - igi-global.com
This study examines the importance of using digital channels in increasing marketing and
customer loyalty by addressing digital marketing and customer experience strategies. The …

Sustainability in the Maritime Industry: Integration of Digital Twin and Autonomous Control

A Toygar - Strategic Innovations for Dynamic Supply Chains, 2024 - igi-global.com
Automation in ports improves the safety and efficiency of port operations, allowing for more
effective planning. Digital twin (DT) technology enables more effective use of autonomous …

Internet of Things (IoT) Applications in Last Mile Delivery

S Öztürk, E Akkartal - Strategic Innovations for Dynamic Supply …, 2024 - igi-global.com
The internet of things (IoT) stands out as a transformative technology that has significantly
impacted various sectors, including last mile delivery (LMD). IoT has become an integral part …

The Evolution of E-Commerce, Its Impact on Supply Chain Innovations, and Significance in the Pandemic Era and Beyond

B Sürücü - Strategic Innovations for Dynamic Supply Chains, 2024 - igi-global.com
Commerce, evolving from primitive barter systems to sophisticated global networks, has
embraced the digital age, ushering in an era of e-commerce where individuals and …

Digital Twin in Logistics and Supply Chain Management

Y Cebir, E Akkartal - Strategic Innovations for Dynamic Supply …, 2024 - igi-global.com
The advancement of technology has reshaped the pathway for products to reach end
consumers, with disruptive technologies emerging as a key factor in streamlining operations …

Integrating AI, ML, Blockchain, and IoT for End-to-End Supply Chain Optimization

G Sowmya, R Sridevi, KSS Rao… - … for Dynamic Supply …, 2024 - igi-global.com
This chapter explores the synergistic integration of artificial intelligence (AI), machine
learning (ML), blockchain, and the internet of things (IoT) to achieve comprehensive supply …

Integrating Blockchain Technology for Enhanced Transparency and Security in Supply Chains

B Chaker, C Damak - Strategic Innovations for Dynamic Supply …, 2024 - igi-global.com
In an era characterized by rapid technological advancements and shifting consumer
demands, supply chain management encounters unprecedented challenges and …

Internationalization Strategies of FAANG

AA Patil, S Girigosavi - Trends, Challenges, and Practices in …, 2024 - igi-global.com
Internationalization is the process of expanding an enterprise's presence in global
marketplaces. This chapter talks about internationalization and some internationalization …