Subáreas de internacionalización de emprendimientos: una revisión bibliográfica
En un mundo globalizado y en constante cambio por el avance acelerado de las
tecnologías de la información y comunicación, se hace imprescindible que los …
tecnologías de la información y comunicación, se hace imprescindible que los …
Efectos del Covid-19 en el comportamiento del consumidor: Caso Ecuador
M Ortega-Vivanco - RETOS. Revista de Ciencias de la …, 2020 - scielo.senescyt.gob.ec
El confinamiento como una de las medidas decretadas en la emergencia sanitaria por el
gobierno ecuatoriano para contrarrestar el impacto del virus SARS-CoV-2 o Covid-19, se ha …
gobierno ecuatoriano para contrarrestar el impacto del virus SARS-CoV-2 o Covid-19, se ha …
Internacionalización de empresas latinas: evolución y tendencias
PL Duque, OEM Aguirre, GAZ Lesmes… - Económicas …, 2021 - dialnet.unirioja.es
El propósito de este estudio es realizar un análisis sistémico de las investigaciones sobre
internacionalización de empresas latinas. Para ello, se efectúa un análisis de red …
internacionalización de empresas latinas. Para ello, se efectúa un análisis de red …
Adaptive marketing capabilities, market orientation, and international performance: the moderation effect of competitive intensity
CK Reimann, FMPO Carvalho… - Journal of Business & …, 2022 - emerald.com
Purpose It is well established in marketing literature that international performance is
positively affected by marketing capabilities, whether static or dynamic. However, recent …
positively affected by marketing capabilities, whether static or dynamic. However, recent …
Unlocking the relationship between entrepreneurial orientation and international performance: A systematic review
We conduct a systematic review of the relationship between entrepreneurial orientation (EO)
and international performance (IP), considering articles published between 2001 and 2022 …
and international performance (IP), considering articles published between 2001 and 2022 …
Does Innovative Millennial Entrepreneurship have a role in fostering cyber learning on business performance? A perspective of entrepreneurial agility
G Hindrawati, W Dhewanto… - … International Journal of …, 2023 - journals.sagepub.com
Millennials have the uniqueness of active learners and work with freedom. Millennials are
the first generation to put the fun in work-life. Social media is a strategic instrument in Cyber …
the first generation to put the fun in work-life. Social media is a strategic instrument in Cyber …
Performance effects of internal market orientation and pricing capability: the moderating role of firm innovativeness
P Ranjan, JK Nayak - Australasian Marketing Journal, 2024 - journals.sagepub.com
This research intends to develop a conceptual framework for examining the distinct effects of
internal market orientation and pricing capability on three categories of performance …
internal market orientation and pricing capability on three categories of performance …
The Model for Determining the Success of the Partnership Program in Improving the Performance of SMEs Fostered Partners PT. Perkebunan Nusantara III.
The purpose of this study is to determine the direct and indirect effects of business networks
and online marketing capabilities on the performance of SMEs fostered by PT. Perkebunan …
and online marketing capabilities on the performance of SMEs fostered by PT. Perkebunan …
Benefit from market knowledge: Failure analysis capability and venture goal progress in a turbulent environment
Drawing on the dynamic capabilities view, this study investigates the role of failure analysis
capability in affecting venture goal progress in the technologically turbulent environment in …
capability in affecting venture goal progress in the technologically turbulent environment in …
Policies to support the internationalisation of latecomer science-based firms: the experience of large Brazilian pharmaceutical companies
FS Perin, J Paranhos - Multinational Business Review, 2023 - emerald.com
Purpose This study aims to analyse how different types of public policies have supported the
internationalisation of latecomer science-based firms, taking the case of large Brazilian …
internationalisation of latecomer science-based firms, taking the case of large Brazilian …