This paper examines how users of anthropomorphised artificially intelligent (AI) agents,
which possess capabilities to mimic humanlike behaviour, relate psychologically to such …

Academics have shown a growing interest in the effects of resource scarcity—a discrepancy
between one's current resource levels and a higher, more desirable reference point …

Interactions between consumers and humanoid service robots (HSRs; ie, robots with a
human-like morphology such as a face, arms, and legs) will soon be part of routine …

Using terror management theory as a theoretical base, and drawing upon pertinent tourism
studies, this conceptual paper represents one of the first attempts to systematically identify …

In the future, artificial intelligence (AI) is likely to substantially change both marketing
strategies and customer behaviors. Building from not only extant research but also extensive …

The COVID-19 pandemic has created an unprecedented and devastating impact on the
travel and tourism industry worldwide. To sustain tourism organizations in the post …

With the end of the pandemic and the lifting of the lockdown, the consumer market
experienced revenge buying. The purpose of this study is to investigate the causes of …

The sharing of travel experiences has become ubiquitous in today's era. This study focuses
on a pervasive trend among Millennial consumers: the experience of benign envy toward …

This research examines the phenomenon of food delivery services from the mobile app
user's perspective and how consumers' lifestyles are changing because of the convenience …

Augmented reality mirrors are popular marketing tools that allow virtual try-on of products,
such as makeup. We study how such sensory experiences affect consumer perception of the …