The research on tourism is constant and unending; food and wine tourism research still
represents a small part inside this wider field. Wine tourism and events are critical for …

Purpose This research focuses firstly on the impact of Social Media Influencer Marketing
(SMIM) on the Economic Performance (EP) of Spanish wineries, and secondly on the …

The certification of Malaga and Ronda wine route, within the model of certified wine routes in
Spain, has given a new boost to wine tourism in Malaga. The study focuses on La Axarquía …

Despite the growing importance of mobile tracking technology in urban planning and traffic
forecasting, its utilization in the understanding of the basic laws governing tourist flows …

The design of enotourist routes represents an opportunity for the sustainable development of
rural territories. This qualitative study was structured in three parts to reach a cohesion …

Sustainability is to promote economic growth that generates equitable wealth for all without
harming the environment, becoming one of the objectives that serve as a starting point for …

Iberian ham is a food product of great quality endorsed by Protected Denominations of
Origin, which is beginning to be marketed as a tourist product, and visits to pastures, ham …

Today, all over the world, people tend to ignore mass communication and are highly affected
by reviews and word-of-mouth (WOM) when researching, deciding, purchasing, and …

Introducción: El sector turístico enfrenta crecientes presiones para adoptar prácticas
sostenibles que equilibren el desarrollo económico, la protección ambiental y la equidad …

The present study aimed to analyze which variables have the most significant effect and
importance in analyzing wine tourism intention in Baja California, Mexico, using the stimulus …