Instagram activities, engagement and enrollment intention in Indonesia: A case in the third largest island in the world

A Juhaidi, MN Fuady, W Ramadan, H Ma'ruf - Nurture, 2024 - nurture.org.pk
Purpose: This study investigates the influence of diverse Instagram activities (entertainment,
interaction, trendiness, advertisement and customization) on engagement levels and …

Business Mentoring Contribution, Market Adaptability, and Social Media Engagement on Entrepreneurial Growth in Indonesia

A Hasya - International Journal of Innovative Research in …, 2024 - ijirem.irpublications.org
This study looks into the effects of social media involvement, market flexibility, and business
mentoring on Indonesian entrepreneurship growth. Data were gathered from a sample of …

Social Media and Purchase Intentions of Gen Z: Role of Social Media Influencers

MMS Ghaleb, WA Alawad - Transnational Marketing …, 2024 - transnationalmarket.com
This study seeks to explore the mediating and moderating effects of engagement with
influencer content and social media usage on the relationship between influencer marketing …

What is the Consumers' Perspective on User-generated Content in the Book Market?

DFL Vieira - 2024 - search.proquest.com
With social media and Web 2.0, user-generated content (UGC) has risen to unprecedented
numbers, impacting brand-customer relationships and consumers' behaviors and …

[引用][C] Investigando Fatores sobre Consumo de Informações por Desenvolvedores de Software em Portais de Ecossistemas de Software

T de Moura Parracho, RO Zacarias… - iSys-Brazilian Journal of …, 2024