This systematic literature review (SLR) seeks to foster the presence of feminism and
women's diversity in advertising through a systematic, transparent, and rigorous framework …

Previous literature has highlighted the social media influencer's (SMI's) credibility as a
crucial factor in explaining the persuasive power of recommendations. To date, however …

Perkembangan teknologi yang semakin pesat memudahkan masyarakat dalam berbagai
aspek kehidupan. Media sosial adalah hasil dari perkembangan teknologi yang digunakan …

Masculine refers to a specific construction of masculinity that is targeted towards men. Men
do not inherently possess masculine traits; instead, masculinity is moulded by cultural …

WeChat, a pivotal social media platform in China, has engendered a shift of social
interactions to the digital realm within the routines of daily existence. Among the 1.3 billion …