The Impact of Marketing Influencer and Information Quality to Purchase Intention of Instagram Users

E Halim, A Rianto, M Hebrard - … International Conference on …, 2020 - ieeexplore.ieee.org
The used of sosial media increased dramatically and globally. Social media is not only to
make digital social relatioanship but also for e-commerce marketing channel nowadays. The …

Antecedents of user attitude towards e-commerce and future purchase intention

N Nurchayati, T Widayati, S Sulistiyani… - … Journal of Data and …, 2023 - growingscience.com
This study attempts to analyze the antecedents of e-commerce user behavior and their effect
on future purchase intentions. Theoretical exploration shows that the antecedents used in …

[PDF][PDF] Peningkatan omset penjualan kelompok pengrajin keset melalui online marketing

NP Irianti, RDA Susanti… - Abdimas: Jurnal …, 2021 - pdfs.semanticscholar.org
This program is carried out to increase the income of the “Mekar” women group in Sidoluhur
Village, Lawang District, Malang. The “Mekar” women's group is a women's group of equality …

Theory Of Planned Behavior Untuk Memprediksi Niat Pembelian Tiket Secara Online Pada Generasi Milenial

F Evelyna - Jurnal Bisnis, Manajemen, dan Akuntansi, 2021 - jurnal.stibsa.ac.id
Tujuan dari penelitian ini adalah untuk mengetahui pengaruh sikap, norma subjektif dan
kontrol perilaku terhadap niat pembelian tiket secara online pada generasi milenial. Metode …

Intention to Use Islamic Mobile Banking: Integration of Technology Acceptance Model and Theory of Planned Behavior with Trust

J Setyono - Asian Journal of Business Research, 2022 - garuda.kemdikbud.go.id
This study intended to examine the variables influencing the interest in mobile banking at
three Islamic banks in Yogyakarta, namely BSI, Mualamat, and BCA Syariah. The …

Memprediksi Minat M-Banking Bank Syariah dengan Pendekatan TAM dan TPB: Studi Generasi Milenial di Bantul

TU Pangastuti, AF Riza - Velocity: Journal of Sharia …, 2023 - e-journal.uingusdur.ac.id
Pesatnya perkembangan teknologi informasi saat ini telah mengubah pola hidup
masyarakat yang menginginkan segala sesuatu serba efektif dan efisien. Terutama pada …

Theory Acceptance Model (TAM) untuk Mengukur Minat Wanita dalam Mengikuti Pelatihan Prakerja

SI Putri, L Affifatusholihah… - J-MAS (Jurnal …, 2023 - jmas.unbari.ac.id
This study intends to obtain the impact of perceived usefulness, perceived ease of use and
culture factor to women interest to take a part in pre–employment online training. This study …

Pengaruh attitude, subjective norm, dan perceived behavioral control terhadap minat beli jasa transportasi online

ABN Romadhoni, A Guspul - Journal of Economic, Business and …, 2020 - ojs.unsiq.ac.id
Penelitian ini menggunakan Theory of Planned Behavior sebagai kerangka teori untuk
mengetahui pengaruh attitude, subjective norm, dan perceived behavioral control terhadap …

Strategi Marketing dalam Optimalisasi Minat Pengunjung Website caribakatmu. com dengan Pendekatan Technology Acceptance Model

T Yuwanda, A Fadhlan, M Bundo… - Jurnal Pengabdian …, 2023 - e-journal.undikma.ac.id
This service aims to contribute as a marketing strategy and increase visitors to the
caribakatmu. com website, which was managed by PT Ahad Edutama Inovasi with the …

[PDF][PDF] Exploring the impact of celebrity endorsements on the attitudes and purchasing intention in Instagram

RA Saputra, B Suharjo, D Sukandar - Indonesian Journal of …, 2019 - academia.edu
The use of celebrities as endorser for companies is becoming a popular way for
endorsement. This study aims to identify any differences on the impact of celebrity's …