The impact of social media on consumer acculturation: Current challenges, opportunities, and an agenda for research and practice
The concept of acculturation has been based on the assumption of an adaptation process,
whereby immigrants lose aspects of their heritage cultures in favour of aspects of a host …
whereby immigrants lose aspects of their heritage cultures in favour of aspects of a host …
Islamic marketing and consumer behaviour: a systematic literature review
Purpose The purpose of this study is to systematically review the existing literature on
Islamic marketing and its major impacts on consumer behaviours. In addition, this study …
Islamic marketing and its major impacts on consumer behaviours. In addition, this study …
Digital consumer culture and digital acculturation
The advent of digital technology has significantly transformed human lives and added new
dimensions to our consumption behaviours. Responding to these constant changes in socio …
dimensions to our consumption behaviours. Responding to these constant changes in socio …
Towards a framework for understanding ethnic consumers' acculturation strategies in a multicultural environment: A food consumption perspective
Purpose While it is essential to further research the growing diversity in western metropolitan
cities, little is currently known about how the members of various ethnic communities …
cities, little is currently known about how the members of various ethnic communities …
“In the Bengali vocabulary, there is no such word as care home”: caring experiences of UK Bangladeshi and Indian family carers of people living with dementia at …
Abstract Background and Objectives We aimed to explore experiences of South Asian
carers of people with dementia receiving health or social care in the United Kingdom …
carers of people with dementia receiving health or social care in the United Kingdom …
The impact of social networking sites on socialization and political engagement: Role of acculturation
This research examines the extent to which immigrant consumers' use of social networking
sites affect their socialization and political engagement in the Netherlands. The study uses …
sites affect their socialization and political engagement in the Netherlands. The study uses …
[HTML][HTML] (Im) migrants' appropriation of culture: Reciprocal influence of personal and work contexts
Increasing internationalisation in organisations demands further research on acculturation
within international business (IB). Based on triangulated qualitative data on South Asian …
within international business (IB). Based on triangulated qualitative data on South Asian …
Narratives of integration: Liminality in migrant acculturation through social media
A Mitra, Q Evansluong - Technological Forecasting and Social Change, 2019 - Elsevier
Migrant integration is a long drawn out process requiring synergies with various dimensions
of life, rhyming with those of the host country. In this paper, we attempt to deconstruct the …
of life, rhyming with those of the host country. In this paper, we attempt to deconstruct the …
Acculturation and apparel store loyalty among immigrants in Western countries
M Ashaduzzaman, C Jebarajakirthy… - Journal of Marketing …, 2021 - Taylor & Francis
Western countries have experienced a steady increase in the number of immigrants since
2000 and these immigrants appear to be a sizeable market segment for apparel retailers in …
2000 and these immigrants appear to be a sizeable market segment for apparel retailers in …
Integration v. polarisation among social media users: Perspectives through social capital theory on the recent Egyptian political landscape
There has been a growing debate about the extent to which social media has influenced the
Arab World's recent revolutions described as the “Arab Spring”. Despite difference in views …
Arab World's recent revolutions described as the “Arab Spring”. Despite difference in views …