Instagram is a leading social network for information sharing and communication. Rigorous
studies are missing that leverage bibliometric techniques to comprehensively portray the …

This paper analyzes the scientific research on brand equity published over the last three
decades, based on data from the Web of Science (WoS) and Scopus databases. The …

In today's environment of the rapid rise of artificial intelligence (AI), debate continues about
whether it has beneficial effects on economic development. However, there is only a …

As modern marketing environments become increasingly data‐intensive, the role of
marketing analytics in illuminating the dynamics of customer psychology to inform marketing …

Green energy has received extensive attention worldwide for its outstanding contributions to
fighting environmental damage. However, in recent years, there have been indications that …

Purpose Knowledge management effects on business performances are of great importance
for companies. Yet, they are still overlooked by current literature. Moreover, the use of …

The purpose of this paper is to provide a systematic review on the intertwining of family
business and consumer behaviour literature. Leveraging bibliometric software, we …

Direct interspecies electron transfer (DIET) has been received tremendous attention,
recently, due to the advantages of accelerating methane production via organics reduction …

The hybridisation of wind farms (HWF) through the implementation of multiple renewable
energy production, storage and distribution technologies can optimise the performance and …

Purpose Deep learning (DL) technologies assist manufacturers to manage their business
operations. This research aims to present state-of-the-art insights on the trends and ways …