Companies may face serious adverse consequences as a result of a data breach event. To
repair the potential damage to relationships with stakeholders after data breaches …

This study explores how organizational management can promote employee voice
behaviours, as positive behavioural reactions with constructive ideas, in responding to …

Using a 3× 4 between-subjects experiment, the present study delineates the effects of social
media platforms (Facebook, Twitter, and Instagram) and image restoration strategies (denial …

Purpose Studies have shown that negative publicity adversely affects brand trust, but exactly
how brand trust can be damaged remains poorly understood. This study aims to explore …

This study uses moral outrage to create a triadic appraisal of crises for situational crisis
communication theory (SCCT). The addition of moral outrage improves the theory with an …

Although testing the effectiveness of crisis response strategies has been a prominent topic in
crisis communication research, studies have rarely addressed whether the manipulation of …

A scenario‐based 2 (communication timing: stealing thunder vs. thunder)× 2 (pre‐crisis
reputation valence: positive vs. negative)× 2 (crisis type: product‐harm vs. moral‐harm) …

Purpose As one of the largest industries in the global economy, the fashion industry has
emphasized the symbolic and aspirational features of its products while maximizing the …

Corporate co-branding, or brand alliances, is a popular strategy, regarded as beneficial to
the allied brands. There are, however, caveats to this strategy due to crises concerning one …

The nexus of global tourism, disasters and sustainability have always been triggered by
numerous crises, eg, political unrest, wars, and pandemics. However, there is still …