Analisis Elemen Kunci Brand Equity Citilink Pada Wilayah Tangerang: Evaluasi Mendalam Dalam Konteks Industri Penerbangan
AR Purwadi, KD Yasinta, D Yerinda… - Jurnal Manajemen …, 2024 - jurnal.sttkd.ac.id
This study aims to analyze the brand equity of Citilink in the Tangerang region, focusing on
four key dimensions: brand awareness, brand association, brand perceived quality, and …
four key dimensions: brand awareness, brand association, brand perceived quality, and …