The phenomenon of eSports is omnipresent today. International championships and their
competitive athletes thrill millions of spectators who watch as eSports athletes and their …

Personalized gamification has gained substantial interest due to the expectation that it can
improve gamification's success. Considering some secondary studies on this topic, they lack …

Encouraging online consumers to perform the voluntary extra-role behaviour, so called
“consumer citizenship behaviour”, is crucial to organizational performance in the modern …

Gamification refers to the attempt to transform different kinds of systems to be able to better
invoke positive experiences such as the flow state. However, the ability of such intervention …

Gamification is now a well-established technique in Human-Computer Interaction. However,
research on gamification still faces a variety of empirical and theoretical challenges. Firstly …

Gamification has been discussed as a standout approach to improve user experience, with
different studies showing that users can have different preferences over game elements …

Gamification along with a whole range of other active methodologies are being incorporated
into university classrooms due to their potential benefits for student learning. The aim of this …

The majority of user models in gamification are based on user's gamer personality.
However, the motivations driving individuals' learning behavior differ from their motivations …

The Hexad scale is a crucial tool for personalized gamification in user experience (UX)
design. However, completing a 24-item questionnaire can increase dropout rates and …

Considerable changes have occurred in language learning with the introduction of gameful
approaches in the classroom and the increase in the popularity of language applications like …