Soil and human health: current status and future needs
EC Brevik, L Slaughter, BR Singh… - Air, Soil and Water …, 2020 - journals.sagepub.com
Soil influences human health in a variety of ways, with human health being linked to the
health of the soil. Historically, emphasis has been placed on the negative impacts that soils …
health of the soil. Historically, emphasis has been placed on the negative impacts that soils …
The use of the major components of social marketing: a systematic review of tobacco cessation programs
R Almestahiri, S Rundle-Thiele… - Social Marketing …, 2017 - journals.sagepub.com
This study provides a qualitative systematic review of social marketing tobacco cessation
programs identify the extent to which seven major components of social marketing are used …
programs identify the extent to which seven major components of social marketing are used …
[引用][C] Social marketing: Influencing behaviors for good
P Kotler - 2008 - books.google.com
Foreword-Alan Andreasen Dedication PART I: UNDERSTANDING SOCIAL MARKETING
Chapter 1: Defining Social Marketing Marketing Highlight:" Save the Crabs. Then Eat Them." …
Chapter 1: Defining Social Marketing Marketing Highlight:" Save the Crabs. Then Eat Them." …
A framework for sustainable marketing
This article examines how sustainable marketing could be achieved through the contribution
of three existing marketing sub-disciplines; green marketing, social marketing and critical …
of three existing marketing sub-disciplines; green marketing, social marketing and critical …
Sustainable value co-creation in business networks
S Lacoste - Industrial Marketing Management, 2016 - Elsevier
Abstract Even though the Service Dominant Logic (SDL) paradigm has contributed to the
conceptualization of “value co-creation”, no academic study has further investigated the role …
conceptualization of “value co-creation”, no academic study has further investigated the role …
Critical social marketing: definition, application and domain
R Gordon - Journal of Social Marketing, 2011 - emerald.com
Purpose–The purpose of this paper is to examine the nature and role of the critical
dimension social marketing and its place within marketing scholarly thought. It is posited that …
dimension social marketing and its place within marketing scholarly thought. It is posited that …
Applying social marketing to evaluate current security education training and awareness programs in organisations
The effectiveness of cybersecurity management programs is contingent on improving
employee security behaviour. Security education, training, and awareness (SETA) programs …
employee security behaviour. Security education, training, and awareness (SETA) programs …
Social marketing and value in behaviour? Perceived value of using energy efficiently among low income older citizens
Purpose Drawing on value theory, this study aims to explore the perceived value of using
energy efficiently amongst a low-income older population group. It aims to provide an …
energy efficiently amongst a low-income older population group. It aims to provide an …
Consumer-dominant social marketing: a definition and explication
Purpose The emerging consumer-dominant logic of marketing captures consumers' active
and primary role in a range of mainstream marketing processes such as branding, product …
and primary role in a range of mainstream marketing processes such as branding, product …
Connecting the public with soil to improve human health
EC Brevik, JJ Steffan, J Rodrigo‐Comino… - European Journal of …, 2019 - Wiley Online Library
Despite the definite links between soil and human health, it is likely that most people do not
think about soil when considering human health. There is a disconnect between most …
think about soil when considering human health. There is a disconnect between most …