The tourism industry in South Korea has undergone unprecedented growth and faced
multiple changes since 2000, thanks to the recent emergence and growing popularity and …

This paper critically examines the development of what is known as 'pop-culture
diplomacy'in Japan. In the postwar era, the country's cultural diplomacy was propelled by the …

This article has examined how the Hallyu phenomenon is integrated into a transnational
global cultural landscape, focusing on Chilean reception of K-pop. It analyzed how Hallyu …

The paper examines how the Korean government promoted Korea's cultural industries over
the last 20 years. In the early 1990s, there was a radical departure in the government's …

This study focuses on the BTS sensation, examining how three entities–digital networks, the
K-pop industry, and fandom–have engaged in the production of an alternative global culture …

In a survey of G-20 nations published in The Chosun Ilbo, the Hansun Foundation ranked
South Korea as 13th in the world in terms of national power, the ability to obtain what a …

This article examined the consumption of Korean television drama by US viewers of Netflix.
Specifically, it analyzed Korean drama reviews in Netflix and found that these viewers …

The necessity of de-westernising knowledge production has been widely advocated. This is
especially pertinent with media and cultural studies, due to the rise of East Asian media …

Focusing on female idols' proliferation in the South Korean popular music (K-pop) industry
since the late 1990s, Gooyong Kim critically analyzes structural conditions of possibilities in …

How can Japanese popular culture gain numerous fans in China, despite pervasive anti-
Japanese sentiment? How is it that there's such a strong anti-Korean sentiment in Chinese …