This article provides a critical review of the literature concerning marketing and racism,
grounded in theoretical foundations drawn from critical race theory, whiteness theory and …

Purpose This paper aims to explore how and why ideas regarding “intersectional”
approaches to feminism and Black activism are drawn on in marketing content related to the …

Race is integral to the functioning and ideological underpinnings of marketplace actions yet
remains undertheorized in marketing. To understand and transform the insidious ways in …

With an emphasis on everyday life, this respected text offers a lively and perceptive account
of the key theories and ideas which dominate the field of consumption and consumer …

Digital racism and the online experiences of Black people have been foregrounded in vital
contemporary research, particularly Black scholarship and critical race and digital studies …

The dominant theoretical approach to exploring ethnic and racial inequality in marketing and
consumer research focuses on discrete acts of discrimination that stem from social …

Race is a marketplace icon. How so? By holding true to an icon's defining characteristics:
high visibility, divisiveness, and uncritical devotion. In this brief musing, we describe how …

From a particular vantage point, as an African-born scholar with a politics to affirm my Black
subjectivity and Indigeneity in a diasporic context, my article engages a (re) theorization of …

This third edition of Contemporary Issues in Marketing and Consumer Behaviour has been
revised and updated to reflect the fast-changing world we live in. The new state of the art …

Utilizing a qualitative thematic analysis of submission materials for 18 award-winning,
gender-inclusive campaigns at the Cannes International Festival of Creativity, this research …